The Social Media Revolution

24 10 2009

A quick sumup of key points:

  • 1 of 8couples in the US meet via social media
  • Facebook added 100 Million new users in 9 months, it took radio 38years to reach that audience
  • If Facebook was a country, it would be the worlds 4th largest
  • Ashton Kutcher has more followers on Twitter than the entire population of Ireland, or Norway
  • 25% of search results for the world’s largest brands are links to user generated content
  • We no longer search for news or products, they find us through social media
  • More than 1.5 billion items are shared on Facebook – per day!
  • ‘Its a people driven economy’ — Erik Qualman, 2009
  • The new paradigm: “Listening first, selling second”
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