Evolution Web 1.0, Web 2.0 to Web 3.0

24 10 2009


Web 1.0 – That Geocities & Hotmail era was all about read-only content and static HTML websites. People preferred navigating the web through link directories of Yahoo! and dmoz.

Web 2.0 – This is about user-generated content and the read-write web. People are consuming as well as contributing information through blogs or sites like Flickr, YouTube, Digg, etc. The line dividing a consumer and content publisher is increasingly getting blurred in the Web 2.0 era.

Web 3.0 – This will be about semantic web (or the meaning of data), personalization (e.g. iGoogle), intelligent search and behavioral advertising among other things.

If that sounds confusing, check out some of these excellent presentations that help you understand Web 3.0 in simple English. Each takes a different approach to explain Web 3.0 and the last presentation uses an example of a “postage stamp” to explain the “semantic web”.


Week 6 Checkpoint

26 08 2009

This will be the reflection post or a checkpoint of what I have did for last few weeks…

Practical ability to leverage off web 2.0 to enhance personal branding.

I think I have successfully created a true digital presence for myself. By using the web 2.0 web tools like Blog, Facebook, Twitter, and Linkedin, will help me to get more involved in the unit or creating an awareness of my presence for my future employer or helping myself to understand more about the usefulness of the web 2.0 tools for my future career and the venture of my future cafe.

Having a blog which is mainly talking and sharing about companies using web 2.0, will help me to improve and enhanced my knowledge and on how they did it.

Manner and consistency of participation in weekly workshops activities and your contribution.

Although I am having regular posts on Enterprise 2.0 topics based on workshop activities, but there isn’t much reply or comments or feedbacks by the rest.

Maybe I didn’t put in enough effort in reading other’s blog post and giving feedback. So in order to keep in track with the future blog posting or checkpoint, I got to get myself more involved and put in more effort than now…

Ability to appraise Web2.0 strategies and solutions for organizational and personal success.

My main interest in taking this unit is totally because I wanted to gain more knowledge using web 2.0 and applying it on my cafe. Thru lots of research about the big companies like Coca Cola, Starbucks, and more, using web 2.0 making a statement or simply an achievement in digital presence or telling the world what they are doing now which creating tons of awareness.

Learning for all the big companies ways of reaching out to millions using web 2.0.

Especially how Coca Cola reaching out to all using all the latest web 2.0 tools.

There is a video telling us why web 2.0, and briefly telling us how web 2.0 can change our life.

Ability to engage successfully with the wider community (including people outside of QUT) using Web 2.0 tools and techniques.

I need to reach out to more people and community who uses web 2.0, have a syndicate with their RSS and I can know that’s their recent updates. Gaining the first hand information or news of what’s happening in the Web 2.0 today. Not just within QUT’s network, but with other people and communities like:

Try understanding how big companies use web 2.0 to change their company’s strategies.

Reading from their blogs, I can understand more how they do it.

A blog post by Dion Hinchcliffe sharing with us on “Does every organization need a Web 2.0 strategy?”


Sometimes I am also using facebook to raise questions and asking what my friends what they think about using blogs, twitter and facebook to have an simple survey on what the rest of the people think and contributing more ideas for my post.

Leadership via the ability to contribute to the structure and format of the workshop activities, and the smooth running of the online community.

I am not doing fantastically well on this section.

This is because I am not too involved in giving comments or feedbacks on other posts.

That’s why thru reading from the other member’s Week 6 Checkpoint post, now I roughly knows where I stand, and have to figure out solutions in solving it.

I really appreciate Dr Jason having the online survey, so we can sound out all our problems, which we are facing.

As for me I think my major problem is that I am still lacking the skills on blogging formal post for school as assignments. I will try my best in absorbing as much knowledge from the rest of the community members, and hoping to have a good score for this unit.

But I also have comments to add in for this section.

I think Brendan Read really have made a great effort in posting a post regarding, “Logo for Digital Orgs”.


This posts has made an attention to quite a number of members’ response or comments, which is great. I think in future we can have more post like this on the Enterprise 2.0 Community, which can get everyone involve.