The Road to Web 3.0

25 10 2009

Road to Web 3.0

Out of all the Internet buzzwords and jargon that have made the transition to the public consciousness, “Web 2.0” might be the best known. Even though a lot of people have heard about it, not many have any idea what Web 2.0 means. Some people claim that the term itself is nothing more than a marketing ploy designed to convince venture capitalists to invest millions of dollars into Web sites. It’s true that when Dale Dougherty of O’Reilly Media came up with the term, there was no clear definition. There wasn’t even any agreement about if there was a Web 1.0.

Some Examples of the Hottest Web 2.0 tools in the market:

facebooktwitter_logoyoutube-logo

Other people insist that Web 2.0 is a reality. In brief, the characteristics of Web 2.0 include:

  • The ability for visitors to make changes to Web pages: Amazon allows visitors to post product reviews. Using an online form, a visitor can add information to Amazon’s pages that future visitors will be able to read.
  • Using Web pages to link people to other users: Social Networking sites like Facebook and MySpace are popular in part because they make it easy for users to find each other and keep in touch.
  • Fast and efficient ways to share content; Youtube is the perfect example. YouTube member can create a video and upload it to the site for others to watch in less than an hour.
  • New ways to get information: Today, Internet surfers can subscribe to a Web page’s Really Simple Syndication (RSS) feeds and receive notifications of that Web page’s updates as long as they maintain an Internet connection.
  • Expanding access to the Internet beyond the computer: Many people access the Internet through devices like cell phones or video game consoles; before long, some experts expect that consumers will access the Internet through television sets and other devices.

Just think of Web 1.0 as a library. You can use it as a source of information, but you can’t contribute to or change the information in any way.

While Web 2.0 is more like a big group of friends and acquaintances, which you can still use it to receive information, also can contribute to the conversation and make it a richer experience.

There are still many people trying to get a grip on Web 2.0, others are already beginning to think about what comes next.

Some experts believe that the foundation for Web 3.0 will be application-programming interfaces (APIs). An API is an interface designed to allow developers to create applications that take advantage of a certain set of resources. Many Web 2.0 sites include APIs that give programmers access to the sites’ unique data and capabilities. For example, Facebook’s API allows developers to create programs that use Facebook as a staging ground for games, quizzes, product reviews and more.

One Web 2.0 trend that could help the development of Web 3.0 is the mashup. A mashup is the combination of two or more applications into a single application. For example, a developer might combine a program that lets users review restaurants with Google Maps. The new mashup application could show not only restaurant reviews, but also map them out so that the user could see the restaurants’ locations. Some Internet experts believe that creating mashups will be so easy in Web 3.0 that anyone will be able to do it.

What do you think about the rise of Web 3.0 ?

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Evolution Web 1.0, Web 2.0 to Web 3.0

24 10 2009

webevolution

Web 1.0 – That Geocities & Hotmail era was all about read-only content and static HTML websites. People preferred navigating the web through link directories of Yahoo! and dmoz.

Web 2.0 – This is about user-generated content and the read-write web. People are consuming as well as contributing information through blogs or sites like Flickr, YouTube, Digg, etc. The line dividing a consumer and content publisher is increasingly getting blurred in the Web 2.0 era.

Web 3.0 – This will be about semantic web (or the meaning of data), personalization (e.g. iGoogle), intelligent search and behavioral advertising among other things.

If that sounds confusing, check out some of these excellent presentations that help you understand Web 3.0 in simple English. Each takes a different approach to explain Web 3.0 and the last presentation uses an example of a “postage stamp” to explain the “semantic web”.





Rhett & Link, Building Internetainment by Vodcasting

21 10 2009

Some facebook fans have even wrote a song about facebook and post it on youtube…

They are Rhett and Link on the RhettandLink’s Channel on Youtube channel, and is totally free for people to subscribe to. <<To Subscribe Click Here>>

Not just on Youtube, they even have following Web 2.0 tools to keep their fans updated their latest creations,

  • Facebook
  • Twitter
  • iTunes Podcast
  • MySpace
  • They will write on their blog and film a video for vodcasting about how their fans felt about the use of facebook or twitter or any recent famous web 2.0 tools around on web. By using the publicity of using Youtube which have bring their videos to everyone, showing them their passion and effort. Basically they get famous by using Vodcasting.

    They have their very own website too.

    screen-capture





    Know More About Twitter with a Funny Video

    21 10 2009

    Twouble with Twitters: SuperNews!

    This is a video showing some of the people have use Twitter and became a “Twitterholic“…

    Twitterholic means that people twit their every single move, just like the video. Example like, “I Just Got Into Office”, “I am going to Toilet”, etc. And this twits I felt that is a bit too Twitterholic Overdose.

    Twitter is a brand new way micro blogging which we can made it with good use, maybe just like marketing a business or more. Recently Twitter is partnering with Crushpad, a custom winemaking service in San Francisco, to produce the wine; a portion of the proceeds will go to Room to Read, a non-profit supporting reading programs and libraries in Asia and Africa. Reaching out everyone using the twitter.

    <<Click here to read about the marketing using Twitter>>





    Google Wave = “Best Personal Communication & Collaboration Tool” ?

    20 10 2009

    Google Wave is designed as the next generation of Internet Communication.

    251px-Googlewave

    Below will be an overview video of Google Wave by Product managers, Stephanie and Greg explain many of the features of Google Wave. And do not be surprise that this amazing Wave is develop back in Google, Sydney, Australia

    I personally felt that I will be amazing if it is exactly like what the video have demonstrated for  Google Wave. Is very interactive, and user friendly. And they have sync it with all their services like Google Talk, Docs, Scholar, Maps and more. 3rd Party apps also can be found on Google wave too, which they can create useful apps for Wave which can help the user to ease their everyday life. They have integrated Web & Enterprise 2.0 methodology into Wave.  Really hope Google Wave will launch to public as soon as possible. And i would really wish to use it for my future projects back in QUT.

    This will be the wiki link which tells you all about Google Wave : <<Click to Read More>>

    Google Wave: A Complete Guide

    Blogs by September 29th, 2009| by Ben Parr

    << Click to Read More >>

    Do you think that Google Wave = “Best Personal Communication & Collaboration Tool” ? Which is better ?





    Identify Further Examples of Companies Using Web 2.0 or Enterprise 2.0 Principles in a Significant Way. (Part 2)

    6 10 2009

    This will be the Part 2 of a company, using web 2.0 to publicize their digital presence…

    Warner Bros.

    warnerbroscy6

    Company Background:

    Warner Bros. Entertainment a fully integrated, broad-based entertainment company; is a global leader in the creation, production, distribution, licensing and marketing of all forms of creative content and their related businesses, across all current and emerging media and platforms. The company stands at the forefront of every aspect of the entertainment industry from feature film, TV and home entertainment production and worldwide distribution to DVD, digital distribution, animation, comic books, licensing, international cinemas and broadcasting.

    The Warner Bros. Current Achievements,

    Name : Warner Brothers
    Type : Subsidiary of Time Warner
    Founded : Hollywood, California, USA (1918)
    Headquarters : Burbank, California, USA
    Key people : Barry M. Meyer, Chairman and CEO

    Alan F. Horn, President and COO

    Edward A. Romano, EVP and CFO

    Industry : Entertainment
    Products : Motion pictures, television programs revenue = $11.9 billion USD (2005)
    Operating income : $943 million USD (2005)

    Warner Bros. have been using the Facebook/ MySpace/ Twitter/ Youtube Channel to publicize to the younger generations. Letting them know what’s happening with Warner Bros., and updating their fans all the upcoming movies, tv-series, and more.

    Facebook

    Using the Facebook to show their Fans their new productions. That’s also inclusive with all the events and updates around the world. Showing what they are producing, movies to TV-series and much more. Example like they have been using Facebook to update their fans the latest TV-series airing timing and on which available channels, and even some of interesting commercial videos of their TV-series. They also use Facebook for recruiting purpose too.

    screen-capture

    They also have a page for Warner Bros. Internships, they maintain a culture of creativity, professional growth, and community that attracts the world’s brightest stars. Leave a note on their wall to start a conversation about the fan’s career.

    screen-capture-WB-Internship

    Twitter

    Simply using 140 words to notify their followers what’s the latest news that is circulating in the world all about Warner Bros.

    screen-capture-entertainment-twitter

    Youtube Channel

    screen-capture-youtube

    MySpace and the Warner Bros. Television Group Team Up for Launch of Sorority Forever, a New, Original Series From McG

    MySpace, the world’s premiere social network,and TheWB.com, today announced a content partnership to bring the new original digital series Sorority Forever – created by director/producer McG (Terminator Salvation, The O.C., Charlie’s Angels, We Are Marshall) and the producers of the hit Internet series Prom Queen– from TheWB.com  MySpaceTV…

    Read More of this Article Pls Click on the Link below:

    http://www.timewarner.com/corp/newsroom/pr/0,20812,1840031,00.html





    Week 6 Checkpoint

    26 08 2009

    This will be the reflection post or a checkpoint of what I have did for last few weeks…

    Practical ability to leverage off web 2.0 to enhance personal branding.

    I think I have successfully created a true digital presence for myself. By using the web 2.0 web tools like Blog, Facebook, Twitter, and Linkedin, will help me to get more involved in the unit or creating an awareness of my presence for my future employer or helping myself to understand more about the usefulness of the web 2.0 tools for my future career and the venture of my future cafe.

    Having a blog which is mainly talking and sharing about companies using web 2.0, will help me to improve and enhanced my knowledge and on how they did it.

    Manner and consistency of participation in weekly workshops activities and your contribution.

    Although I am having regular posts on Enterprise 2.0 topics based on workshop activities, but there isn’t much reply or comments or feedbacks by the rest.

    Maybe I didn’t put in enough effort in reading other’s blog post and giving feedback. So in order to keep in track with the future blog posting or checkpoint, I got to get myself more involved and put in more effort than now…

    Ability to appraise Web2.0 strategies and solutions for organizational and personal success.

    My main interest in taking this unit is totally because I wanted to gain more knowledge using web 2.0 and applying it on my cafe. Thru lots of research about the big companies like Coca Cola, Starbucks, and more, using web 2.0 making a statement or simply an achievement in digital presence or telling the world what they are doing now which creating tons of awareness.

    Learning for all the big companies ways of reaching out to millions using web 2.0.

    Especially how Coca Cola reaching out to all using all the latest web 2.0 tools.

    There is a video telling us why web 2.0, and briefly telling us how web 2.0 can change our life.

    Ability to engage successfully with the wider community (including people outside of QUT) using Web 2.0 tools and techniques.

    I need to reach out to more people and community who uses web 2.0, have a syndicate with their RSS and I can know that’s their recent updates. Gaining the first hand information or news of what’s happening in the Web 2.0 today. Not just within QUT’s network, but with other people and communities like:

    Try understanding how big companies use web 2.0 to change their company’s strategies.

    Reading from their blogs, I can understand more how they do it.

    A blog post by Dion Hinchcliffe sharing with us on “Does every organization need a Web 2.0 strategy?”

    http://blogs.zdnet.com/Hinchcliffe/?p=60

    Sometimes I am also using facebook to raise questions and asking what my friends what they think about using blogs, twitter and facebook to have an simple survey on what the rest of the people think and contributing more ideas for my post.

    Leadership via the ability to contribute to the structure and format of the workshop activities, and the smooth running of the online community.

    I am not doing fantastically well on this section.

    This is because I am not too involved in giving comments or feedbacks on other posts.

    That’s why thru reading from the other member’s Week 6 Checkpoint post, now I roughly knows where I stand, and have to figure out solutions in solving it.

    I really appreciate Dr Jason having the online survey, so we can sound out all our problems, which we are facing.

    As for me I think my major problem is that I am still lacking the skills on blogging formal post for school as assignments. I will try my best in absorbing as much knowledge from the rest of the community members, and hoping to have a good score for this unit.

    But I also have comments to add in for this section.

    I think Brendan Read really have made a great effort in posting a post regarding, “Logo for Digital Orgs”.

    http://www.digitalorgs.net/wp/?p=97

    This posts has made an attention to quite a number of members’ response or comments, which is great. I think in future we can have more post like this on the Enterprise 2.0 Community, which can get everyone involve.